SemesterFall Semester, 2019
DepartmentJunior Class of Department of Ethnology Senior Class of Department of Ethnology
Course NameLanguage, Culture and Digital Media
InstructorLiu Tzu Kai
Credit3.0
Course TypeElective
Prerequisite
Course Objective
Course Description
Course Schedule

                                   


































































































































































週次



Week



課程主題



Topic



課程內容與指定閱讀



Content and Reading Assignment



教學活動與作業



Teaching Activities and Homework



學習投入時間



Student workload expectation



課堂講授



In-class Hours



課程前後



Outside-of-class Hours



1 (Sept.12)



Introduction: Looking at Digital Media (the Internet, Smartphone and Social Media) through the Lenses of Language and Culture



簡介:



從語言和文化探討數位媒體



(網路、智慧手機、社群媒體)



Barton, David and Carmen Lee 2013 Language Online: Investigating Digital Texts and Practices. [Read] Chapter 2: Ten Reasons Why Studying the Online World is Crucial for Understanding Language. Chapter 12: Researching Language Online.



Lecture; Discussion



3



3



2 (Sept.19)



Language, Digital Ethnography and New Media



 



語言、數位民族誌和新媒體



Gershon, Ilana and Paul Manning



2014 Language and Media. In The Cambridge Handbook of Linguistic Anthropology. N.J. Enfield, Paul Kockelman and Jack Sidnell, eds. Pp.559-576.



 



Varis Piia



2015 Digital Ethnography. In The Routledge Handbook of Language and Digital Communication. Alexandra Georgakopoulou and Tereza Spilioti, eds., Pp.55-68.



 



Gershon, Ilana



2017 Language and the Newness of Media. Annual Review of Anthropology 46: 15-31.



Lecture; Students' Self Introduction; Discussion



3



6



3 (Sept.26)



Language Variation and Digital Media



語言變異和數位媒體



Lee, Carmen



2015 Multilingual Resources and Practices in Digital Communication. In The Routledge



Handbook of Language and Digital Communication. Alexandra Georgakopoulou and



Tereza Spilioti, eds., Pp.55-68.



 



Hinrichs, Lars



2015 Approaches to Language Variation. In The Routledge Handbook of Language and



Digital Communication. Alexandra Georgakopoulou and Tereza Spilioti, eds., Pp.19-35.



 



Nishimura, Yukiko



2006 Linguistic Innovations and Interactional Features of Casual Online Communication in Japanese. Journal of Computer?Mediated Communication 9(1).



Lecture; Discussion;



In-class Group Activity (I) 



3



6



4 (Oct.3)



Translanguaging and Multilingual Communication



 



跨語實踐和



多語溝通



Barton, David and Carmen Lee



2013 Language Online: Investigating Digital Texts and Practices.



Chapter 5: Taking Up Affordances of Multiple Languages.



 



Tagg, Caroline



2015 Exploring Digital Communication: Language in Action.



Chapter 17: Multiliteracies.



Chapter 18: Translanguaging via a Superdiverse Internet.



 



Wei, Li



2018 Translanguaging as a Practical Theory of Language. Applied Linguistics 39(1): 9-30.



Lecture; Discussion;



In-class Group Activity (II) 



3



6



5 (Oct.10)



National Holiday



 



 



 



 



6 (Oct.17)



Style, Genre and Repertoire



 



風格、文類和



語言技能



Kosinski and David Stillwell



2018 One Size Fits All: Context Collapse, Self-Presentation Strategies and Language



Styles on Facebook. Journal of Computer-Mediated Communication 23(3): 127-145.



 



Boczkowski, Pablo J., Mora Matassi and Eugenia Mitchelstein



2018 How Young Users Deal with Multiple Platforms: The Role of Meaning-Making in Social Media Repertoires. Journal of Computer-Mediated Communication 23(5): 245-259.



 



Barton, David and Carmen Lee



2013 Language Online: Investigating Digital Texts and Practices.



Chapter 7: Stance-taking through Language and Image.



Lecture; Discussion;



In-class Group Activity (III) 



3



6



7 (Oct.24)



Multimodality, Interactivity, Semiotics and Digital Communication



 



多模態性、互動性、符號學和數位溝通



Lew, Zijian, Joseph B Walther, Augustine Pang and Wonsun Shin



2018 Interactivity in Online Chat: Conversational Contingency and Response Latency in Computer-mediated Communication. Journal of Computer-Mediated Communication



23(4): 201-221.



 



Ledin, Per and David Machin



2018 Doing Critical Discourse Studies with Multimodality: From Metafunctions to



Materiality. Critical Discourse Studies (Online article)



 



Thurlow, Crispin



2017 Forget about the Words? Tracing the Language, Media and Semiotic Ideologies of



Digital Discourse: The Case of Sexting. Discourse, Context and Media 20: 10-19.



Lecture; Discussion;



In-class Group Activity (IV) 



3



6



8 (Oct.31)



Community of Practice, Speech Community and Civic Participation



 



實踐社區、談話社區和公民參與



Angouri, Jo



2015 Online Communities and Communities of Practices. In The Routledge Handbook



of Language and Digital Communication. Alexandra Georgakopoulou and Tereza



Spilioti, eds., Pp. 323-338.



 



Xiong, Bingjuan



2019 Communicating Citizenship in China’s Digital Society. Journal of International and Intercultural Communication 12(2): 128-145.



 



Adsanatham, Chanon



2016 Building a Digital Counterpublic: Civic Affordances of Twitter under Thai Authoritarian Governance. In Social Media in Asia: Changing Paradigms of



Communication. Azman Azman Azmawati and Rachel E. Khan, eds., Pp. 130-153.



Lecture; Discussion;



In-class Group Activity (V)



3



6



9 (Nov.7)



Language, Network Analysis and the User/Audience Perspectives



 



語言、網絡分析和使用者/閱聽眾的觀點



Paolillo, John C.



2001 Language Variation on Internet Relay Chat: A Social Network Approach. Journal of Sociolinguistics 5(2):180-213.



 



French, Megan and Natalya N. Bazarova



2017 Is Anybody Out There?: Understanding Masspersonal Communication through Expectations for Response across Social Media Platforms. Journal of Computer-Mediated Communication 22(6): 303-319.



Lecture; Discussion



3



6



10 (Nov.14)



Networked Sociality, Polymedia and Online Community



 



網絡社會性、多媒體和線上社區



LeBlanc-Wories, Tracy



2015 Being in the Cloud: Analysis of Discourse in Online Community. In The Routledge Handbook of Linguistic Anthropology. Nancy Bonvillain, ed. Pp.80-92.



 



Liu, Tzu-kai



2015 Minority Youth, Mobile Phones and Language Use: Wa Migrant Workers’ Engagements with Networked Sociality and Mobile Communication in Urban China. Asian Ethnicity 16(3): 334-352.



 



Keating, Elizabeth



2018 Technologically Mediated Sociality: Negotiating Culture, Communication and Access. In Linguistic and Material Intimacies of Cell Phones. Joshua A. Bell and Joel C. Kuipers, eds. Pp. 148-166.



Lecture; Discussion



3



6



11 (Nov.21)



Midterm Exam



 



 



 



 



12 (Nov.28)



Cultural Politics of Indigenous Media



 



原住民媒體的文化政治



Fisher, Daniel



2019 To Sing with Another’s Voice: Animation, Circumspection, and the Negotiation of Indigeneity in Northern Australian New Media. American Ethnologist 46(1): 34-46.



 



Carlson, Bronwyn



2013 The ‘New Frontier’: Emergent Indigenous Identities and Social Media. In The Politics of Identity: Emerging Indigeneity. Michelle Harris, Martin Nakata and



Bronwyn Carlson, eds., Pp. 147-168.



 



Ginsburg, Faye D.



2002 Screen Memories: Resignifying the Traditional in Indigenous Media. In Media



Worlds: Anthropology on New Terrain. Faye D. Ginsburg, Lila Abu-Lughod and



Brian Larkin, eds. Pp. 39-57.



A Talk given by a Guest Speaker; Discussion



3



6



13 (Dec.5)



Virtual Life, Social Media and Migrants in Japan



虛擬生活、社群媒體和移工



McKay, Deirdre



2012 Global Filipinos: Migrants’ Lives in the Virtual Village.



Introduction.



Chapter 1: Finding the Village.



Chapter 2: Becoming a Global Kind of Woman.



Chapter 4: New Territories.



Lecture; Discussion



3



6



14 (Dec.12)



Gender, Mobile Phone, and Migrant Women in China



性別、手機和女性打工者



Wallis, Cara



2013Technomobility in China: Young Migrant Women and Mobile Phones.



Introduction: Mobile Bodies, Mobile Technologies and Immobile Mobility.



Chapter 1: Market Reforms, Global Linkages and (Dis)continuity in



Postsocialist China.



Chapter 2: “My First Big Urban Purchase”: Mobile Technologies and



Modern Subjectivity.



Chapter 5: Mobile Communication and Labor Politics.



Lecture; Discussion



3



6



15 (Dec.19)



Algorithms, Mobile Phone and App



 



演算法、手機和行動應用程式



Rosenblat, Alex



2018 Uberland: How Algorithms Are Rewriting the Rules of Work.



 



Introduction: Using an App to Work: Uber as a Symbol of the New Economy.



Chapter 1: Driving as Glamorous Labor: How Uber Uses the Myths of the Sharing Economy.



Chapter 2: Motivations to Drive: How Uber’s System Rewards to Full-Time and Recreational Drivers Differently.



Lecture; Discussion



3



6



16 (Dec.26)



Language, Twitter and Political Ideology



語言、推特和



政治意識型態



Fuchs, Christian



2018 Digital Demagogue: Authoritarian Capitalism in the Age of Trump and Twitter. London: Pluto Press.



Chapter 2: Ideology, Nationalism and Fascism



Chapter 3: Right-Wing Authoritarianism and Authoritarian Capitalism



Chapter 6: Trump and Twitter: Authoritarian-Capitalist Ideology on Social Media



Lecture; Discussion



3



6



17 (Jan.2)



Group Presentations on the Final Projects



 



Group Presentations



3



 



18 (Jan.9)



Final week



Individual final papers due


     


 



The prerequisite is to take at least one beginning course, e.g., “Introduction to Linguistics” (語言學概論), “Sociolinguistics” (社會語言學),“Ethnolinguistics” (民族語言學) or “Linguistic Anthropology” (語言人類學), before signing up this course. If you are interested in taking this course but having not taken any beginning language course at National Cheng-Chi University or other universities, you could talk to the instructor in Week One. (This course will open again in Fall 2021)



想選修本課程的人,建議先修課程為外語學院或文學院開設的「語言學概論」、「社會語言學」任一門課程,或是社會科學院開設的「民族語言學概論」、「語言人類學概論」課程。若沒有修過任何語言學的入門課程想選修這門課的學生,仍非常歡迎選修,但需要於第一週上課時與老師討論過。



 



 





Teaching Methods
Teaching Assistant
Requirement/Grading

Class Attendance/Participation/Discussion 15%



Discussion Questions (undergraduate 11 times, 12%; graduate 13 times,14%)



Group Midterm Presentations (2 times/group) (undergraduate 18%; graduate 16%)



Final Project Presentation 15%



Midterm Exam 20%



Final Paper 20%


Textbook & Reference

[Required Text] 指定書目



Ginsburg, Faye D., Lila Abu-Lughod and Brian Larkin, eds.



2002 Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press.



2008 《媒體世界:人類學的新領域》。臺北:巨流圖書。



 



Johnson, Sally and Astrid Esslin, eds.



2007 Language in the Media. New York: Continuum. 



 



Georgakopoulou, Alexandra and Tereza Spilioti, eds. 



2015 The Routledge Handbook of Language and Digital Communication. London: Routledge.



 



Barton, David and Carmen Lee



2013 Language Online: Investigating Digital Texts and Practices. London: Routledge.



 



McKay, Deirdre



2012 Global Filipinos: Migrants’ Lives in the Virtual Village. Bloomington: Indiana University Press.



 



Wallis, Cara



2013 Technomobility in China: Young Migrant Women and Mobile Phones. New York: NYU Press.



Fuchs, Christian



2018 Digital Demagogue: Authoritarian Capitalism in the Age of Trump and Twitter. London: Pluto Press.



Baynham, Mike and Tong King Lee



2019 Translation and Translanguaging. London: Routledge.



 



[Recommended Texts] 推薦書目



Bell, Joshua A. and Joel C. Kuipers, eds.



2018 Linguistic and Material Intimacies of Cell Phones. London: Routledge.



 



Tannen, Deborah and Anna Marie Trester, eds.



2013 Discourse 2.0: Language and New Media. Washington, DC: Georgetown University Press.



 



Zappavigna, Michele



2012 Discourse of Twitter and Social Media: How We Use Language to Create Affiliation on the Web. London: Continuum.



 



Wang, Xinyuan



2016 Social Media in Industrial China. London: UCL Press.


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