SemesterFall Semester, 2019
DepartmentIMBA Program, First Year IMBA Program, Second Year
Course NameSmall-and-medium size enterprises
InstructorLIN YEH-YUN
Credit3.0
Course TypeElective
Prerequisite
Course Objective
Course Description
Course Schedule

 




















































































Week



Date



Content



Remark



Prep.Hours required



1



10/4



Course introduction



SME general management & features of Taiwanese SME



Prof. Lin



 



2



10/11



2018 Taiwan Business Start-up Award Winners



(background presentation of companies 1 & 2)



Prof. Lin



& students



6 hours



3



10/18



Case – Synergy of architecture and food court (Ming Yung)



(background presentation of companies 5 & 6



Prof. Lin & students



6-9 hours



4&5



10/25



Company visit



Dai Ai Technology & Taiwan Bar cc (1& 2)



Prof. Chang



6-9 hours



6&7



11/8



Company visit



Domi Earth & ITRI (Industrial Technology Research Institute) (3 & 4)



Prof. Chang



6-9 hours



8



11/15



Ivey case: Non-traditional female entrepreneur (Deantronics)



(background presentation of companies 7& 8)



Prof. Lin & students



6-9 hours



9



11/22



SMEs in your country



Prof. Lin & students



6-9 hours



10&11



11/29



Company visit



Green vines Biotech & Deantronics (5 & 6)



Prof. Chang



6-9 hours



12&13



12/6



Company visit



Avis(Budget/Zipcar) & Cha Tzu Tang (Tea House) (7 & 8)



Prof. Chang



6-9 hours



14



12/13



Student final project presentation & course conclusion



Prof. Lin & Chang



6 hours



Teaching Methods
Teaching Assistant
Requirement/Grading

Case summary, discussion & participation 30% (Lin)



Term Project (Each student needs to write a real case) 20%(Lin)



Company background presentation (Group score) 10%(Chang)



One-page feedback report for each company visit (total 8) 32%(Chang)



Company visit attendance and participation 8%(Chang)


Textbook & Reference


  1. Textbook: not required. Students need to purchase two management cases




  2. Recommended Books: any SME management textbook, Harvard Business Review




Urls about Course
Attachment

SME Syllabus.pdf